Another week comes to a close here at Scrappy Marketing. It seems like these are going a little bit faster as the weather starts to get better. Out in Missoula, MT—where I am—the weather isn't quite as nice as what Mario sees in L.A. but it isn't bad. Oh and out in Montana the city's not on fire about the Manny Ramirez news. Anyway, here's some great Scrappy Web Content for you to carry you through the weekend.
Link Building from A to Z. Networking is important in building almost any type of brand or popularity. This is important in reality as well as online. Link building is a big part of networking and SEO. For some key tips on building a stable of inbound links, take a look at this post.
A tragic tale of Free gone horribly wrong. I'm a huge proponent of the whole 'Free' plan and also any idea newspapers have for staying afloat and turning a profit. This very interesting post has the story of a fully staffed newspaper that attempted to go the completely free route, free subscriptions as well as free delivery.
Thinking about business models. Obviously, having a good business model is essential to any successful company. This Seth Goden post has the essential architecture of a solid business model. Definitely worth a look.
17 Statistics to Monitor on Your Blog. Some people get a little too obsessed with their statistics. And I maintain that they are not the be-all and end-all of blog success but this post gives you the most important stats.
How to Choose the Best Keywords for Optimized Public Relations. Keywords are important in everything online. Keywords not only define the type of site you have but also the type of people who will find you. Choose carefully.
One-stop-shop for creating viral promotions. Everyone's wondering how to make a campaign 'viral'. There's no set formula but this post has an idea on how to get started.
AdSense Announces 'Google Ad-Planner' - Showcase Your Site. AdSense has proven to be one of the more popular ways to make money off of advertising on your blog. While it's popular, it's not that lucrative. This new tool could help boost revenue a bit.