Marketing news for startups and entrepeneurs.

Do You Poken? And Other Scrappy News

roundupGood morning everyone, I am here again for your weekly update on social media!  This week, we have a plethora of great articles packed with quality info.

Do You Poken? The time of paper business cards is soon coming to an end while a new kind of social business card is making it's way to the U.S.  Listen to this 11 minute video of Stephane Doutriaux, founder of Poken, as he shows off his Poken.

Blogging is a Dialect: Do You Speak It? This week on Copyblogger, Josh Hanagarne gives us great tips on better understanding the importance of speaking the dialect of your readers.

Yelp is the iPhone's First Augmented Reality App Yelp's new augmented reality app  is able to visually recognize businesses by using a feature called monocle.  There's also a short video for more information on how the app works. 

How the Leading Social Sites Describe Themselves Steve Rubel notes how many social sites are quite similar in the way they present themselves.  Read more to find out how this affects not only Silicon Valley, but Bismark and Des Moines.
Top 5 Word of Mouth Tips for Restaurants Andy Sernovitz offers tips on creating a buzz and positive word-of-mouth with your restaurant.  Read the comments on this post to see more social media tips on creating a positive word-of-mouth with your customers.
Is Writing Obsolete? Another great post on Copyblogger, Sonia Simone explains how to continue creating good content  through the use of other tools that speak to people now.
80% of Online Americans Use Social Media Josh Bernoff of Groundswell gives us a brief overview of consumer's participation in social technologies.  Read this post to get the hard data.
5 Trends That Will Reshape Marketing Freddie Laker from SocialMediaToday shows us the postive side of being in a recession through his analysis of 5 trends reshaping marketing. 
Clickstreams:  What Are They and Why You Should Track Them The more info you have about your customers, the better off you are.  Ben Parr posts about the benefits of measuring clickstreams and how you can build a far better website through such. 

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