Years after launch, the iPhone is still arguably the hottest consumer electronics item. Even people like my father are now contemplating to get one, which is amazing considering he doesn’t even have his own email account. The iPhone is here to stay and if you have a business, it’s time to think about your presence [...]
Tag Archive for ‘Video’ 
IKEA Facebook promo - the best idea I never had
But there’s a pretty good chance that I will find a way to use it at some point of my career.
Last night I was emailing back and forth with our CEO, discussing the validity of this idea. Once our minds started going, we began thinking about a dozen different ways of doing something similar for [...]
Own your marketing
Many companies own the building they work in, or at the very least, they have a long-term lease that allows them to make the office part of their identity. But usually companies don’t own their marketing. They lease it. They buy expensive television commercials, print ads and billboards that expire the minute the media buy [...]